A business, no matter how small, is made up of many parts such that if care is not taken, a business owner can easily be overwhelmed. As a diligent business owner, one of your responsibilities is to find tools and resources that can help you run your business smoothly and effectively. That is the easy part. The not-so-easy part is knowing which tools and resources to focus on and knowing the ones that do not deserve your attention.
Below are 10 tools and resources that will help you run your business smoothly
1. Google My Business
Google My Business is a tool developed by Google that allows people to easily locate your business in an online search. That means, when people go online to search for your type of business in your locality, your business will show up. This tool also allows customers to leave you reviews online and the best part is that this tool is 100% free.[Great Read: 6 Persuasive Phrases That Can Help You Make More Sales]
Yelp, like Google My Business, is a tool that allows your business to be indexed online. With Yelp, you can upload pictures that represent your business and also receive public reviews from customers about the quality of your service. When people see how transparent you are, they will be more inclined to trust and want to do business with you. Yelp also gives you the opportunity to interact with your customers in real-time by allowing them to review your services instantaneously and also giving them the opportunity to check-in.
3. Small Business Administration
The Small Business Administration (SBA) is a United States website that’s focused on providing unparalleled tools and resources to entrepreneurs. However, if you do not live in the United States, the SBA can still serve as an invaluable resource to help you grow your small business successfully. If you visit the website, you can create a business plan, calculate startup costs, find loans, register a business, check licensing requirements, etc.[Great Read: 9 Super Tips for Mastering the Art of Selling]
Similar to the SBA, SCORE provides an invaluable resource to all types of entrepreneurs. It does not matter whether you are a rookie or a veteran, SCORE’s got your back! From free training to low-cost paid training to business mentors who take you under their wings, SCORE is your one-stop hub for unparalleled business information. The organization is run by retired entrepreneurs who volunteer their time and resources to invest in other upcoming entrepreneurs
If you truly want to build a profitable brand, you need to find a way to collect the contact information of your prospects and customers alike. Collecting this information will help you to keep in touch so you can remain in their conscious minds. This is where MailChimp comes in. This platform allows you to send messages to all your subscribers at once. That means you can reach thousands of people at the click of a button whenever you want.
Of course, there are many platforms out there you can use but MailChimp gives you up to 12,000 emails monthly for free if you have less than 2000 subscribers. It’s one of the best offers you can find in the field.[Great Read: How to Make Your First Sale on Instagram]
One of the most frustrating things in our digital world is trying to keep up with passwords. That’s where LastPass comes in. With LastPass, there is nothing to remember. However, it is not free. The price ranges from $24 to $28 annually for personal use and $29 to $48 per user annually for business use.
If you have members of your team spread across the world and would love to improve the communication among them, Slack is definitely worth a try. The platform allows you to send instant messages and files across several devices. Another cool feature of Slack is that you can create sub-teams. For example, if you are working on multiple projects, you can create folders where those who are working specifically on the projects can access them. Slack is free to use for small teams and the paid subscription depends on how many team members you have.[Great Read: 3 Ways to Generate Passive Income]
One of the top reasons for small business failure is improper record keeping. If you do not keep proper financial records of your business, you might be sitting on a time bomb waiting to explode. That is where Expensify comes in. It helps you keep track of your spending by creating an expense report. One cool thing about this tool is that it allows you to upload pictures of your receipts and automatically create an expense report with that. If you are a solopreneur, it’s free to use. However, if you have team members or employees, the plans can range from $5-$9 per month.
9. Adobe Spark
In the digital world, the importance of good graphics cannot be overemphasized. There are many graphic design tools out there but only a very few can give you the quality that Adobe Spark provides for free. Adobe Spark allows you to create stunning images that help you maintain a clean and professional appearance online. From business card designs, to social media designs to flyers or off-line distribution, Adobe Spark is the missing link you’ve been looking for.[Great Read: How to Run Facebook Ads That Work – Don’t Run Your Next Facebook Ad Until You Read This]
As a small business owner, you need to maintain a professional image online by writing content that is free of typos. However, sometimes, you might not be able to catch all your typos especially if you produce lots of content. This is where Grammarly comes in. This tool is a free writing assistant that helps you to spell check all your content before you make it public. It’s like your personal editor. Try it out today for free!
Thank you for reading. Which of these tools do you currently use? Share below in the comment box. Also, remember to subscribe and share this post with a friend.
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