For you to achieve anything substantial in life, you must have a level of self-discipline to make those things happen. Why is that? The reason is simple! We are, by default, wired to be lazy and unwilling to leave our comfort zone such that without self-discipline, we will go through life without leaving a trace behind.

If you are an entrepreneur and you truly desire to build a profitable brand, self-discipline mastery is a must. It is what keeps you going when you have 1001 reasons not to. Without self-discipline, you will never reach your goals in business and life.

Here are 8 proven ways to master self-discipline

1. Start Your Day with a List

Do you wake up daily and find that at the end of the day you still didn’t complete your most pressing task? This is what happens when you do not have the discipline to properly plan your day.

To master self-discipline, develop the habit of creating a daily to-do list. Having a list increases your chances of getting things done while also preventing things from falling through the cracks.

[Great Read: If You Want to Build a Profitable Brand in 2019, Here are 5 Things You Should Focus On]

2. Complete your Hardest Tasks First

Your daily to-do list will contain tasks with varying degrees of difficulty. The seemingly difficult tasks should be completed first so that you’ll breeze through the others as the day goes by.

3. Stay Away from People Who Belittle You

Self-discipline is hard when you are surrounded by those who constantly belittle you and your dreams. These are the types of people whose life’s mission is to discourage and dampen your spirit. To progress, you must stay away from such people so you can focus on making your dreams come true.

4. Join a Mastermind Group

We were all born with extraordinary capabilities of which self-discipline is not a part of. To master self-discipline, it is important that we have quality people who can keep us on our toes and hold us accountable.

The perfect types of people who fit this description are found in mastermind groups. That’s why if you truly want to master self-discipline, join a mastermind group. However, you need to scrutinize each mastermind group before you join. Be sure that members are people whose values align with yours

If you are a young female entrepreneur, OSBS Elite is a great mastermind group to join!

[Great Read:  How to Calculate a Profit in Business]

6. Resist Junk Food

Food has been described as one of the human race weaknesses! It takes extraordinary discipline to eat healthy foods and stay away from junk foods. Resisting junk food can, therefore, help with mastering self-discipline. What junk food do you find yourself eating repeatedly? It’s time to resist it today!

7. Exercise

Exercise is one of the greatest things you can do to master self-discipline. If you can conquer your body’s resistance not to keep the heart pumping, then you can conquer anything that comes your way in life. Not only does exercise make you have positive self-esteem, but it also does your body lots of goods and essential for the optimal performance of your mental health.

[Great Read: How to Stand Out in the Marketplace in 2019]

8. Reward yourself

As you strive to become a better version of yourself by mastering self-discipline, it is also important that you reward yourself most especially when you reach a milestone. For example, you can reward yourself if you pass your exams, lost a certain amount of weight, invest an amount you never thought possible, paid off your debt, etc.

Self-discipline does not come on a platter of gold. You must be committed to disengaging from all your excuses and making things happen. As you strive to become a better person, do not push too hard beyond your limits but be sure to leave your comfort zone. You can do it!!

Thank you for reading.

Enjoying Onpoint Success’s posts? Be generous! Leave your feedback and share with a friend.

Need business mentoring? Join our business mentoring platform, #OSBSElite. The next open enrollment starts September 1 – 14, 2019. To get on the waitlist, click HERE

 

 

For you to build a profitable brand, you’ll need to continuously put your business in the face of your target audience and customers. This means that you need to invest in marketing and depending on how long you have been in business and what you are trying to achieve, your marketing costs can run from a few hundred to millions from year to year.

However, no matter what percentage of your operating costs goes into marketing, there are probably some marketing costs you are bearing that is absolutely unnecessary.

[Great Read: How to Reach Your Target Audience on a Shoestring Marketing Budget]

The fact that you are currently using a marketing strategy does not mean the strategy is working neither does it mean that it can’t be reviewed. You should review your marketing strategies from time to time to switch things up, see where you can cut costs and even adopt new strategies.

Below are several strategies for cutting expensive marketing costs without jeopardizing the quality of your existing marketing campaigns.

1. Conduct a Marketing Review

In the course of trying to get the message of your business out there, you might have signed up for some marketing. That’s why a marketing review should be conducted at least once per quarter.

You must know all your active marketing campaigns – what is working, what is not working and what can be improved. Some of the marketing campaigns you may want to look into include:

•Content creation and promotion

•Current Social media ads and their effectiveness

•Email marketing copy for the emails you send

•Additional forms of advertising, including print media

•Video scripting, creation and promotion

2. Refine your Customer Targeting

When trying to reach new customers, there is a high possibility of targeting those who do not necessarily need your products. Targeting people who are outside the description of your target audience will increase your marketing costs dramatically.

Therefore, it makes sense, when trying to cut marketing costs, to look into how you target your customers. The goal is to narrow your targeting so that your marketing campaigns deliver real results.

Targeting the right customers not only helps to grow your business, but it also helps you to improve your customer-retention rate.

[Great Read: How to Conduct a Marketing Survey]

Actively Use Marketing Channels Where Your Target Audience Can Be Found

One of the hardest things about marketing is knowing which marketing channels to choose. This is especially true in the age of digital marketing. With many social media platforms to choose from, it becomes increasingly hard to know which marketing channels to use.

If you truly want to cut your marketing costs, one of the best approaches is to only use marketing channels where a high percentage of your target audience spend their time.

For instance, you do not have to run marketing campaigns on Facebook if your target audience can mostly be found on Instagram. Instead of splitting your marketing budget to run ineffective campaigns, divert your funds to where they are likely to succeed. In order word, choose marketing channels that will most likely produce results.

4. Re-Purpose Older Content

One of the best marketing tools you have is your older content. If you are serious about cutting your marketing costs, review your older content and analyze which one generated enough buzz from those who engaged.

Once you identify such content, the next step is to add life to it and repurpose it. For example, you can cut a clip from an old video, add a few slides and call-to-action and it will feel like new to your target customers. You can also repurpose and old post that performed so well, and present it to your target audience under a topic that feels new and fresh. Doing this will help you cut your marketing costs and help you have more cash at hand.

[Great Read: How to Use a Holistic Marketing Strategy to Scale Your Business]

5. Focus on Referral Marketing

Almost nothing beats referral marketing because it is one of the most effective forms of marketing. Your current customers are the best mouthpiece you can ever ask for and the more they refer their friends, the lower your marketing costs will become.

Treat your current customers right, offer them incentives to show you care and watch them tell their friends and family about your business like it’s their personal business.

Bottom line: No matter the strategy you are currently using, there is always room for improvement. There is always something you can do differently to cut your marketing costs without jeopardizing quality.

Thank you for reading.

Enjoying Onpoint Success’s posts? Be generous! Leave your feedback and share with a friend.

Need business mentoring? Join our business mentoring platform, #OSBSElite. The next open enrollment starts September 1 – 14, 2019. To get on the waitlist, click HERE

 

Being an entrepreneur means you have so many things vying for your attention. But as a smart entrepreneur who realizes that it’s impossible to mindfully attend to everything that calls for one’s attention, you are always striving to make time for the most important things.

The question now is, what are the most important things to make time for as an entrepreneur? The answers might vary depending on what type of industry you are, but these 6 things are universal and as such, applies to every entrepreneur

1. Masterminding with Other Great Entrepreneurs

Growing a profitable brand goes beyond “me, myself and I”. It requires that you mastermind and brainstorm with other like minds who can keep you on your toes. Do you have people who keep you on your toes? If yes, that’s great! If no, what’s stopping you?

2. Exercising

Exercise does a lot of great things for the body. It helps to keep you in shape, help you think better and ultimately increases your productivity!! Exercise has also been linked to longevity.  The more you exercise, the more strength you’ll have to keep going long after others have quit.

[Great Read: How to Conduct a Marketing Survey]

3. Mentoring and Developing Your Team Members

Are you trying to build a business that will outlive you? Then, invest in your team members. Your team members are your greatest assets because no matter how grand your ideas are, if there is no one to execute it, then it’s as good as not having ideas. The more you mentor and develop your team members, the better they’ll become and the more successful your business will be.

4. Continuous Education

Knowledge is transient. What served you well last year might be obsolete this year. Therefore, no matter how busy you are, you should make time for educating yourself continuously.

Why is this important?

It helps you stay ahead of the curve, help you earn the respect of your customers and puts you at an advantage in comparison to your competitors. Invest in continuous education and constantly adding to your knowledge bank is an investment that will pay you for a lifetime!

[Great Read: 7 Tips to Getting the Most Out of Your Next Networking Event]

5. Vacation

Vacation may seem like a far-fetched activity especially when you are trying to grow your business. However, taking a vacation is not only something you should make time for, but it should also be a part of your non-negotiables yearly. Vacation time can help you ease stress, rejuvenate and coming back with better ideas.

6. Spending time with and listening to customers

The reason you are in business is to acquire customers, retain a lot of them and make a profit! Other reasons are icing on the cake! When your customers feel unsatisfied or uncared for, they become uninterested in doing business with you!

To prevent this, spend time with your customers. Spending time with them gives you the opportunity to ask for their opinion, ideas, and feedback. If you notice that your customers don’t come back, pick up the phone and give them a call.

[Great Read: How to Get More Referrals for Your Small Business]2

Thank you for reading.

Enjoying Onpoint Success’s posts? Be generous! Leave feedback and share with a friend.

Need business mentoring? Join our business mentoring platform, #OSBSElite. The next open enrollment starts September 1 – 14, 2019. To get on the waitlist, click HERE

Many times, when entrepreneurs are trying to find out what is preventing their business from growing, they tend to point their fingers of accusation toward external factors like the economy, a saturated market, and the lack of capital for expansion. Hardly would you find people who are willing to place the searchlight on themselves for possible clues as to why there is stunted growth in their business.  

As an entrepreneur, it is important to recognize that the success or failure of your company starts with you, your personality and your general outlook toward life. It does not matter how grand your ideas are neither does it matter if your products are exactly what consumers need.

If you have a personality trait that others can barely stand, it will lead to stagnancy and prevent your business from growing.

[Great Read: Practical Ways of Reducing Your Overhead Costs and Increasing Your Profit-Margin]

What are some of the personality traits that might be preventing your business from growing? Go through the list and see if there’s any that matches yours then begin to take conscious steps to make amends.

1. Constant Complaining

Complaining might seem to be the right thing to do when business is not growing as you expect but when all you do is complain day in day out, people will begin to move farther from you. No one likes to be around someone who constantly complains, blames everyone else and never seeing anything good in what’s going on.

Your customers, contractors, and vendors all have things in their lives for which they can complain about but won’t bring those things to you constantly. So, if you want to attract great people that will help your business grow, you need to quit complaining.

2. Not Caring

As an entrepreneur, you are a leader and people want to know if you truly care about them. Caring for the people who work for you, your customers and vendors alike show that you have empathy.

Having empathy and showing it at all times propel people to be attracted to you and your business like a magnet. Businesses that consistently meet that growth goals care about their customers so should you!

[Great Read: Do These 5 Things and Watch Your Customers Stick with You in a Crowded Marketplace]

3. Rigidity

Have you ever tried to work with a rigid person? It’s frustrating, right? Rigidity is when you refuse to take a different opinion despite a different set of evidence presented to you. This type of personality trait is not only toxic but also repelling. It will lead people to refrain from sharing great ideas that can help you grow with you.

4. Inconsistency

If you are inconsistent with what you do, then you are simply saying you do not care about growing your business. The secret to business growth is showing up happy or sad!

5. Impatience

As much as you want to grow your business, be patient. Impatience will lead you into abandoning things pre-maturely and make you bite the fingers later. Instead of throwing in the towel too early, give yourself time to grow. Always remember, anything including your business, that will last, need time to blossom

[Great Read: 10 Surprising Ways You Might Be Killing Your Small Business]

6. Procrastinating

You may have charisma, passion, and expertise but if you constantly give excuses and procrastinate, your business cannot grow. Excuses always seem valid until you realize one, two, or five years down the line, those excuses remain, and you still have not achieved anything.

You cannot grow your business by leaving today’s work for tomorrow – you’ll lose out on opportunities and people will perceive you as unserious.

If you truly want to grow your business, you must first assess yourself, know which areas to improve and then, invest in personal development. Until you get better, it’s hard to grow your business.

Thank you for reading.

Enjoying Onpoint Success’s posts? Be generous! Leave feedback and share with a friend. Need business mentoring? Join our business mentoring platform, #OSBSElite. The next open enrollment starts September 1 – 14, 2019. To get on the waitlist, click HERE

If you started your business prior to the digital age, you wouldn’t have worried about branding so much. But in today’s internet world where you have more competitors than you can ever keep track of, it is important that you differentiate your brand from those of your competitors through branding.

According to Wikipedia, branding is a set of marketing and communication methods that help to distinguish a company or products from competitors, aiming to create a lasting impression in the minds of customers.

The key components that form a brand’s toolbox include a brand’s identity, brand communication (such as by logos and trademarks), brand awareness, brand loyalty, and various branding (brand management) strategies.

[Great Read: How to Start Charging Customers What You Truly Deserve]

Branding can be expensive especially if you are still trying to gain your footing as an entrepreneur, but it is also a necessity such that if ignored can lead to grave consequences like consumers not reckoning with your business.

The good news, however, is that branding does not necessarily have to be expensive to the point of breaking the bank. There are many components of branding that involves little to no money which you can take advantage of to help you get started.

Understanding What Branding is

Perhaps you’ve learned from other sources over time that branding is simply about logos or branded materials like stickers, pens, lanyards, packaging, etc, it’s time to dive deeper so you can understand what branding truly is. Branding is beyond physical things. It is a combination of the things that are seen and things unseen.

Branding extends from the physical into the emotional.

For instance, if you have a tailoring business and you spend money on making your shop appealing but on the other hand, you are not intentional about your delivery and customer service, it won’t be long before you start to observe that your business though attracts lots of lead and even customers but once they “experience” your brand, they do not tend to come back.

[Great Read: Three Reasons Why You Should Not Settle for Less]

From the time a customer hears about your business, to doing business with you to decide to become a repeat customer or not, branding has a huge role to play. Branding starts the moment someone first interacts with your business.

It could be at a networking event when you introduced yourself or shared your business cards, it could be when you met that person on the plane or even it could be the way you talked passionately about your business on social media.

The point is when someone hears about your business, an impression is formed. Then, when that person takes the extra step of visiting your website or checking your social media accounts, the impression begins to narrow down.

By the time that person finally decides to do business with you, the impression the person has of you and your style of delivery becomes even narrow.

Your goal if you are cash-strapped or working on a limited budget should be to use the free resources available on the internet to create items like your logos, graphic designs, digital cover photos, and banners. Once you do these things than focus on the emotional aspects of branding.

Differentiating Your Business Through Branding

Unless you live and operate from mars, you would always have more competitors than you can keep track of. This gives consumers more than enough choices for people to do business with. If your business is just one among the rest, then you risk running a brand that’s not profitable.

However, if you have something or a few things that differentiate your brand from other similar ones then you are increasing your chances of success.

This is where branding comes in because if you are intentional about it, helps to differentiate your business from others. You can differentiate your business by paying attention to the answers you give to the following questions.

How fast do you respond to emails?

How do you start a sales call?

How do you make customers feel before, during and after purchase?

How do you react to customer complaints?

What is your return policy?

How do you deal with irate customers?

What type of responses do you give after people make inquiries? How do you start your sales call?

What type of outfits do you wear to networking events?

What’s the look and feel of your social media pages for business?

How much attention do you pay to details?

These questions and many more and the type of responses you give to them form a base for the emotional aspect of your branding.

[Great Read: How to Get Started with Content Marketing]

The physical aspect and the emotional aspect work hand-in-hand but it’s imperative that you pay more attention to the emotional aspect. Why? The emotional aspect has a multiplier effect on the experience a customer has with your business. A customer can forget what your branded items look like but would never forget how much you care or make them feel.

Invest in branding today, differentiate your business and build a profitable long-lasting brand tomorrow!

Enjoying Onpoint Success’s posts? Be generous! Leave feedback and share with a friend.

Need business mentoring? Join our business mentoring platform, #OSBSElite. The next open enrollment starts September 1 – 14, 2019. To get on the waitlist, click HERE

Sleep is beneficial to your overall health, work, and productivity. Getting a good night’s sleep aids in memory recall, appreciation of loved ones and mental alertness. In addition to this, having a good amount of sleep can improve improves your immunity and help you restore and repair your muscles.

When sleep doesn’t happen, it can lead to lethargy, irritability and increase the risk of certain diseases. Sleep deprivation also results in physical and psychological problems plus when you are sleep deprived you tend to make more errors.

[Great Read: 4 Steps to Becoming a Brand in Demand]

Most adults need 7 to 9 hours a night for the best amount of sleep, although some people may need as few as 6 hours or as many as 10 hours of sleep each day.

The Cause of Sleep Deprivation for Entrepreneurs

The number one cause of sleep deprivation for entrepreneurs is “workaholism.” While it is good to be hardworking, it is also important to always keep things in perspective. More working hours does not necessarily mean that you are productive because your body is designed to sleep so some of your cells can regenerate and be renewed.

[Great Read: 7 Ways to Monetize Your Skills]

Each time you deprive yourself a good sleep because you are busy working hard, you are denying your body an opportunity to function at its peak while also impeding the growth of your business. Here are a few things that can result from your lack of adequate sleep.

1. Procrastination

2. Sluggishness

3. Error

4. Creative block

5. Less energy.

6. Reacting slower

7. Less motivation

8. Difficulty focusing

The Dos and Don’ts

As an entrepreneur, it is important that you get a good night sleep, so you can think better and produce exceptional results. Also, note that it is only when your health is in good shape that you can truly take on the world. If you’ve been sleep deprived and would like to make changes that would improve your overall health and productivity, here are a few do’s and don’ts you should keep in mind.

Dos

1.Protect your sleep time from other activities

2.Delegate

3.Turn off your phone 2 hours before bedtime

4.Reduce daytime naps

5.Take a relaxing bath or shower before bedtime

6.Make sure your bed is comfortable

7.Relax and clear your mind at bedtime

8.Have a consistent sleeping time

9.Exercise every day

10.Take short naps during the day

[Great Read: How to Retain Customers in 5 Easy Steps]

Don’ts

1. Don’t consume caffeine late in the day

2. Avoid the use of the phone in bed

3. Avoid alcohol

4. Don’t eat late in the night

Thank you for reading.

Enjoying Onpoint Success’s posts? Be generous! Leave feedback and share with a friend.

Need business mentoring? Join our business mentoring platform, #OSBSElite. The next open enrollment starts September 1 – 14, 2019. To get on the waitlist, click HERE

In a recent publication by Geek Wire, it was reported that Amazon rejected all 11 annual meeting proposals including employee-backed climate plan.

What does this tell you about the success rate of proposals? Many proposals are rejected daily and because writing a proposal sap lots of energy from the writer, the rejection of a proposal can have a detrimental effect on the psyche of the writer and the stakeholders.

As an entrepreneur, there will be moments during your journey where you’d have to develop proposals that will help you advance your business goals.

Examples of such proposals could be trying to partner with another business, trying to gain the business of a prospect, trying to upgrade a current customer, etc. To increase your chances of writing a winning proposal and getting a “yes” from the recipient, here are 5 proven tips that can help!

[Great Read: How to Start Charging Customers What You Truly Deserve]

Keep it Short and Simple: Many times, in a bid to impress the recipient, many entrepreneurs attempt to write proposals are unnecessarily long. As an entrepreneur who desires to write a winning proposal, your goal should be to be as detailed as much as you can without the filler content. It is okay for your proposal to be short and straight to the point.

Try to avoid the use of vague terms or words that require the use of a dictionary.   Keep in mind that your recipient is likely a busy person and when your proposal is too long, the chances of sweeping it under the carpet is very high.

[Great Read: How to Start a Self-Hosted WordPress Blog]

Use a catchy and systematic design: Writing a winning proposal requires that you catch the attention of your prospects. You might be tempted to use the good old Microsoft word but if you want to win over your prospect, consider using catchy and systematic design.

Include diagrams, charts, organograms, if possible. Make your proposal interesting by using a powerpoint or keynote. Use images where appropriate to buttress your point. A catchy and systematic design prevents your prospects from skimming through your proposal.

Focus on the benefit to the prospect: If you want to write a winning proposal, you must focus on the benefit to the prospect. Your prospect is asking “What’s in it for me?” If your proposal does not clearly state what’s in it for the prospect, you will not get a deal.

Offer no more than three options: Writing a winning proposal means that the prospect will buy into your idea. In buying into your idea, you need to give your prospect options to choose from. As a rule of the thumb, offer no more than three options.

Anything more than three options means that your prospect has more options to choose from and this can lead to confusion and frustration. To minimize confusion, embrace the power of three. Most people will remember up to three options vividly.

[Great Read: How to Conduct a Marketing Survey]

Make the contract process a breeze: Once your prospect has bought into your idea, the next step is to make the contract process a breeze. Do not try to over-complicate things or make the process a tedious one. Instead, be prepared to answer questions and more importantly, be prepared to sign the contract as soon as you can.

If you follow these 5 tips while also embracing the spirit of excellence, you are on your way to creating winning proposals.

How do you create winning proposals? Kindly share below in the comments.

Thank you for reading.

Enjoying Onpoint Success’s posts? Be generous! Leave feedback and share with a friend.

Need business mentoring? Join our business mentoring platform, #OSBSElite. The next open enrollment starts September 1 – 14, 2019. To get on the waitlist, click HERE

The idea of going solo in business might seem like the way to go when you hear about Mark Zuckerberg, Warren Buffet, Jeff Bezos and the likes but what you may have failed to realize is that behind every successful giant in business, there are tons of people who have contributed to their success. A successful CEO is one that knows how to leverage the power of numbers. usually seen because they steer the wheel of the company.

However, those that truly If you’ve been doing it alone or aspire to become a solopreneur, let me share with you five reasons to not be a solopreneur — and why the myth of any singular hero, whether in literature or business, is a misnomer and will only hold you back from having the most significant successes.

You’ll be average and attract low quality customers

Being a solo business owner will pull you in more directions than you can successfully handle, and this means that instead of spending your energy focusing on things for which you are truly skilled at, you will need to divide your strength into so many aspects of your business.

At first, this may sound cool but as time goes on you’ll begin to notice that you will become average even in the skills for which you are built. Soon enough, this will begin to trickle down to the types of customers you attract.

Customers want the best value for their money and if they can’t get it from you then they won’t be willing to stick with you.  Once you get to the stage whereby your best customers are leaving you for your competitors, you will begin to attract low-quality customers or even no customers at all.

[Great Read: How to Recharge Yourself and Come Up with Fresh Ideas to Grow Your Business]

Growth is Impeded

Growing a business involves a lot of hard work, focus and dedication such that as a solo entrepreneur, it’s truly hard to grow your brand solely by your efforts. Also, as a solo entrepreneur, your business revolves around you which means that should anything happen to you, the business will be at a standstill.

You will be a slave to your business

One of the major reasons why people become entrepreneurs is the freedom to do whatever at any time. This type of thinking is great but when you are doing business by yourself, the freedom which you seek might be unattainable after all.

[Great Read: 7 Things That Hinder Success]

You’ll make more costly mistakes

Working with an effective team could give you an edge over working by yourself. A team can help to broaden your perspectives, compliment your strengths and help you reduce the frequency and intensity of costly mistakes you make.

In contrast to this, working alone means that you can barely make good decisions because of the pressure that comes with the different parts of running a business.

[Great Read: 4 Things Warren Buffet Wants You to Know About Wealth-Building]

The perceived value of your business will reduce

If you go solo as an entrepreneur, the perceived value of your business will be lower as opposed to if you run your business with others. Investors will also value your business less if you are a solo entrepreneur.

There’s so much a single person can achieve and you can only cover grounds within your scope. On the contrary, if you have a team that you work with, your business takes flight. The old saying applies, “to go far, go alone. To go farther, go with others”

Have you been going solo in your entrepreneurship journey? It’s time to reconsider. If you truly want to build a profitable and recognizable brand, you should consider going with others.

Thank you for reading!

Need business mentoring? Join our business mentoring platform, #OSBSElite. The next open enrollment starts September 1 – 14, 2019. To get on the waitlist, click HERE

Is there truly anything like “work-life” balance? Can the scale truly be balanced between life and work? Well, the truth is, no matter how hard we try, we can almost never achieve a balance between life and work. The scale will always be tipped to a side.

However, as a diligent entrepreneur who does not want to lose work for life or life for work, it’s important that you pay attention to improving your work-life balance. Your life should not go downhill because of work either should your work go downhill because of life. You must do everything within your power to be sure the balance is not too tilted to one side more than the other.  

[Great Read: The Step-by-Step Details on How to Start Profiting from Passion]

How to Improve Work-Life Balance

If you’ve noticed that your work-life balance needs improvement, fret not. Changes come from understanding that there’s a need for a change. If you need to improve your work-life balance, here are 8 ways you can go about it

  • Allocate time for life and work: Things happen really fast and if you are not intentional about how you allocate your time, you might find it difficult to improve your work-life balance. In allocating your time, determine how many hours you need to be at work and how many hours you need to focus on your personal life. Once you determine this, try everything you can to discipline yourself and stick to it.
  • Delegate your weakness: One of the ways you can quickly improve your work-life balance is to first admit that you can’t do everything and secondly, to delegate the tasks in which you are not built for. In other words, delegate your weakness. Delegating your weakness helps you to focus on the most important things per time.

[Great Read: How to Earn Loyalty from Your Current Customers and Turn Them Into Raving Fans]

  • Practice Centering: Centering simply means focusing our attention on what truly matters per time. If you are at work, get the work done with minimal distractions. Likewise, if you are at home, be there with minimal distractions. Avoid bringing work stuff home and vice versa.
  • Know when to say “NO”: Saying “YES” to everything is a perfect recipe for tilting the balance to one side more than the other. As an entrepreneur, you might feel like you were born to save the world. However, you must understand that time is your most limited resource and in order to maximize it, you must know when to say “NO”

[Great Read: How to Present with Power and Confidence During Your Next Public Presentation]

  • Exercise: To improve your work-life balance, add exercise to your daily routine. Not only does great exercise make you feel good, but it also helps you think better and produce better results. Experts say 30 minutes of light to moderate activity daily will help keep you in good shape, body and mind.
  • Go on a Vacation without your computer: Do you underestimate the importance of a vacation? Think again! Overworking your brain and refusing to take a break decreases your productivity. In contrast to this, going on vacation generally will help you recharge and boost your productivity and your work-life balance. Be sure to leave your computer at home!

[Great Read: 6 Practical Ways to Inspire Creativity]

  • Spend time with family: Spending time with your family is a perfect recipe for improving your mood thus leading to a peaceful life. This, in turn, allows you to bring your A-game to work. The ultimate results? An improved work-life balance!
  • Join a support group: No man is an island and that’s why it’s important to align yourself with a support group that will help you cover more grounds in less time. Joining a support group will broaden your perspective, increase your morale to go after your goals and help you understand better ways of doing things.

[Great Read: 5 Practical Tips to Prevent Burning Out as an Entrepreneur]

Thank you for reading.

Enjoying Onpoint Success’s posts? Be generous! Leave a feedback and share with a friend.

Need business mentoring? Join our business mentoring platform, #OSBSElite. The next open enrollment starts September 1 – 14, 2019. To get on the waitlist, click HERE

Are you looking for paying clients? One of the best places to find clients who will not only trust you but will also pay you are Facebook Groups. From your alumni to social to niche groups, your clients are everywhere just waiting for you to be visible. How can you turn your Facebook connections into paying clients?

Follow the steps below and be on your way to increasing your client base

Audit the Groups you Currently Are a Member Of

To make the most of your Facebook Groups, you must first conduct an audit of the Facebook Groups you are currently a member of. Go through the list and if you find groups that do not reflect your core values, it’s time to bid those groups bye-bye. Also, another point worthy of note is that you should check the objective of the group and determine if the group has members who fit the description of your target audience. If a group happens to have members who do not match the description of your target audience, it’s time to press “delete”.

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Clean up your Personal Facebook Timeline

The moment you decide to become an entrepreneur is the moment you’ve decided to give up some privacy. Why? This is mainly because people only do business with who they know, like and trust.

One method people use to get to know about you is to view your social media accounts. If you truly want others to connect, trust and do business with you, you must be committed to creating a great first impression.

Also, if you underestimate the power of a strong impression, you’d be repeatedly passed over for opportunities. Your Facebook timeline serves as your ticket to board the heart of a prospect and if you do not present the right ticket, the chances of being denied boarding are very high. When most people start seeing your name popping up in groups, the first thing they do is to check your timeline.

From your timeline, they can deduce many things about you including your personality, lifestyle and beliefs. What you believe in will reflect in things you posts, the comments you make and even the pictures you share.

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Stop Being Dormant

Once you’ve completed the audit of your Facebook Groups and cleaned up your timeline, it’s time to stop being dormant and start lending your voice to the conversation. Prior to doing that, be sure to read group rules so you are not violating them.

Adopt Content Marketing

Instead of using traditional marketing styles to promote yourself, a better approach is to adopt content marketing. Content marketing helps your audience connect with you and your brand on an emotional level. Your posts must be thoughtful, meaningful and consistent.

It could be a story about your challenges or how you helped your clients and how you are looking forward to helping even more people. If you are consistent enough, you’ll begin to build a following of loyal readers and also earn their trust.

Once people trust you, it is very easy for them to want to do business with you

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Send Friend Requests/Accept Friend Requests

Sending a friend request to someone who has been reading your posts and even appreciates or accepting friend request them is the beginning of another level of trust. It lets people know that you have nothing to hide. The more open you are to accepting new people into your space, the more trust you’ll build with them.

Peradventure you are the type that loves your personal space and would rather not have strangers intrude, it might be time to refrain from sharing things you consider personal on your profile.

Thank you for reading.

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