The world is growing and expanding as a global village at an unprecedented rate, all thanks to the magical social media that connects people who are thousands of miles apart at the click of a button!
This golden opportunity continues to open doors of opportunities daily to millions of people across the world. You could be in China and have 90% of your client base in Japan and you could be physically located in the United States and have daily meetings with your team members across the world in real time. With all these advantages that social media offers you, it also comes with its own baggage.
Baggage? Yes, social media has its own baggage which you need to avoid like a plague if you must reach your intended destination. The baggage that social media comes with is that anything you post on social media is ARCHIVED for life. In other words, it cannot be undone. No matter how hard you try, even after you delete it, there’s a record for it somewhere.
As a business owner who wants to reach the intended destination, you must be a step ahead so that you are not haunted later in life by your own actions.
In order not to be caught in a web of social media baggage, here are three things you need to avoid like a plague.
It is amazing that many people now see social media as the place to rant. They rant for everything from their business to their personal relationships to the spiritual life. While it may seem harmless at first, have it at the back of your mind that ranting no matter how justifying it may appear to you does not result in anything beneficial.
The bible says in Proverbs 12:16 (Good News Translation), “when a fool is annoyed, he quickly lets it be known. Smart people will ignore an insult.” I know sometimes it’s hard not to vent and that’s why it’s important to surround yourself with people who are matured and can provide you with wise counsel when you feel you’ve been wronged or when you’re deeply hurt.
For example, in my #OSBSElite group where I mentor women entrepreneurs, we have provided a secure environment where members can express their frustrations without the risk of being judged.
2. Engaging in frivolous discussions
I might not personally know you but I am probably right that the reason you are reading this article is that you want to learn how to grow your brand profitably. Engaging in frivolous discussions online do not add value to you in any manner, shape or form.
When you write, let your words be whole and modest because not only are people watching, they are also screenshotting your conversations. Do not be deceived by “closed” or “secret” social media groups. Everything you write is archived for life.
People will do business with you based on what you write. Onpoint Success gained prominence based on what I write. I have had lots of people tell me they found me after reading my write-up or comments. Prior to commenting on an ongoing discussion, ask yourself, “are my words whole?” If you can’t answer yes, keep moving until you can put great words together.
3. Being Inactive
Now, this might sound counterintuitive most especially because I said whatever you post on social media is archived for life. Yes, it’s true but it’s also not an excuse for staying inactive on social media. You cannot be inactive and yet expect to be relevant.
If you want to be relevant, you must have a voice that defines who you are and showcases your value to the world. In a breakfast meeting I attended recently, the speaker shared about strategic positioning on social media. This means your social media profile must reflect your destination. This means your profile must reflect the future you want. Stay active on purpose, be a high-quality individual and avoid the baggage of social media.
Thank you for reading! What other things do you think need to be avoided on social media like a plague? Please leave a comment. If you found this piece valuable, kindly share with others.